Q30 Infiniti Drives Strong April Sales Results

  • More than 1,000 cars sold in Western Europe, nearly 2,000 in EMEA – strongly boosted by Q30
  • Year-to-date Western European retail sales pass 7,000 mark, a nearly threefold increase year on year
  • Strongest plus in the UK: more than ten times as many cars sold as in April 2015
  • Q30 Private Drive introduced to further attract more customers

Rolle, Switzerland – Infiniti continued its unprecedented sales momentum when it sold 1,071 vehicles in Western Europe in April, almost tripling sales with respect to April 2015. More than half of the sales were generated by the company’s new premium active compact, Q30. Year to date, 7,078 vehicles were sold in Europe, up nearly 200% year on year. In the whole EMEA region, 1,963 cars were sold in April 2016 and more than 11,687 since the beginning of this year.

On European soil, Infiniti was most successful in the UK: Sales went up to 362 vehicles – ten times more than in April 2015. Since January, 1,702 cars were sold in the UK, four times as much as in the same time frame of 2015, when 388 cars were sold there. In France, 180 customers have bought a new Infiniti in April, up by 329% compared to April of last year. Year-to-date results were 1,539, up by 298% from last year, when 387 cars were sold in France. With 95 vehicles sold, Infiniti in Germany was able to double its sales comparing April 2016 to April 2015. Furthermore, since January 958 cars have been sold in Germany, corresponding to an increase of 177% compared to last year, when 346 cars were sold. In Italy, 105 cars were sold in April. During this year, 675 Infiniti cars have been sold all over the country so far – 532 more than in the same period in the year before.

In all markets, Q30 has proven its strong capabilities for being the best-selling model for Infiniti in Europe ever.

“We are very happy with our sales results of the month of April, celebrating our Q30 as the star for Infiniti. With the QX30 crossover, the upgraded Q50 sports sedan and the all-new Q60 premium sports coupe to be launched later this year, we are very confident to continue boosting our sales further”, said François Goupil de Bouillé, Vice President of Infiniti Europe, Middle East and Africa.

In addition, Infiniti will soon launch “Q30 Private Drive”, an innovative test-drive program tailored to customers who demand high flexibility without making any compromises: After registering on the Infiniti website and selecting individual options, the client will receive a phone call from Infiniti within 24 hours to organize the test drive. Eventually, a Q30 will be delivered to the test driver’s address – together with a specialized car driver and demonstrator who will be able to support the individual requests the client may have.  

This premium service will start as of mid-May in several European countries, such as UK, France, Germany, Italy and Switzerland. The offer will be available during four days in the areas of existing Infiniti dealers.


About Infiniti:

Infiniti Motor Company Ltd. is headquartered in Hong Kong with sales operations in over 50 countries. The Infiniti brand was launched in 1989. Its range of premium automobiles is currently built in manufacturing facilities in Japan, the United States, United Kingdom and China.  Infiniti plans to also expand manufacturing into Mexico by 2017.

Infiniti design studios are located in Atsugi-Shi near Yokohama, London, San Diego and Beijing.

Infiniti is in the middle of a major product offensive.  The brand has been widely acclaimed for its daring design and innovative driver-assistance technologies.

From the 2016 season, Infiniti is a technical partner of the Renault Sport Formula One team, contributing its expertise in hybrid performance.

More information about Infiniti and its industry leading technologies can be found at www.infinitipress.eu and www.infiniti.eu. You can also follow us on Facebook, Twitter, LinkedIn and see all our latest videos on YouTube.


For Infiniti Communications, contact:

Rene Kreis
Manager Public Relations
Infiniti Europe, Middle East & Africa
Phone: +41 21 822 59 81
Mobile: +41 78 688 64 65
Email : rene.kreis@infiniti.eu

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